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dingles Business Model I. dingles history and performance. dell Computers is one of the largest Personal Computer (PC) manufacturers in the world and was founded by Michael Dell his University of Texas dorm room in 1984. From the beginning, the game society has served its harvests right away to end customers without retailer outlets, at a signifi send packingtly scorn price than its rivals. In 1988, Dell raised 30 one thousand million USD in its IPO, increasing its market capitalization from $USD 1,000 to USD 85 million. In 1989, Dell entered mobile computing industry by introducing the 316LT, the companys first notebook, which soon became a core product liner for Dell. In 1993, Dell joined the top pentad biggest PC manufacturing personal line of credits worldwide. According to Willet (2007), during the Internet boom period, civilize sales brought Dell the one-year growth rate of rough 54% in 1990s. In 2001, Dell became the biggest of PC maker in term of global market share. After high up growth rate period and facing difficulties in management, Dell firmly developed it position in the personal ready reckoner sector by pursuing a low-cost strategy. patronage being taken the number one position by the Hewlett Packard (HP) in 2006 and facing fierce competitions by other rivals, Dell has maintain its relatively high growth rate of gross and profit.

The Texas-based company accounted for 29.6% market share in the United States in 2007. In the past 10 years, Dell maintained it high growth rate of 40% although high- tech industry go about some serious crisis. Source: Dells annual financial performance, Yahoo finance! II. Dells assembly line model Obviously, Dells excellent performance has made it live on one of the most profitable companies in personal reckoner industry which condenses high pressure of competition. This brilliant performance can be explained by Dells unique business model with the following characteristics: 1. Low- cost competitive strategy: This strategy is based on the following key elements If you want to bestow a full essay, order it on our website: Orderessay

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