Introduction of Product - Schwarzkopf 111 years ago, chemist Hans Schwarzkopf ran a microscopic drugstore in Berlin. Today Schwarzkopf one of the strongest umbrella brands of Henkel covers completely products in the categories of haircloth coloring, care and styling. Thanks to its extraordinary maturation over the years, Schwarzkopf ranks among the market leaders. Alongside its retail brands (Schwarzkopf Retail), the Schwarzkopf brand portfolio as well as includes professional products (Schwarzkopf Professional). Henkel is dedicated to the development of innovative product technologies and soon holds over 7,600 patents. Schwarzkopf, always in tune with the spirit of the times, has repeatedly revolutionized the market with technical breakthroughs and innovations. 1898 - 1930 A remarkable history of innovation 1898Â In Berlin, Hans Schwarzkopf opens a small drugstore. 1903Â Hans Schwarzkopf develops his first powder shampoo. 1904Â Hans Schwarzkopf supplies his shampoo with the somber head to every drugstore in Berlin. The first external connections are established. 1927Â Schwarzkopf introduces the first liquid shampoo to the market and opens the demonstrate for Hair Hygiene, the very first pedagogy ticker for hairdressers. 1960 - 1990 a remarkable history of innovation 1960 Igora Royal!

The classic hair colourant. 1969 Igora Toning: Schwarzkopf launches the first color mousse in Europe. 1972 Launch of the Schwarzkopf manner, the first systematic approach to the world of perms which fuses products, consultation, technology and training into a single unified programme. 1980 Schwarzkopf is the first cosmetics manufacturer to alter to CFC-free aerosols for all its sprays. | | | | 1990 - 2000a remarkable history of innovation1991 Launch of the plant-based colourant IGORA BOTANIC, reflecting a cut back towards natural products. 1993 The Schwarzkopf Design Award receives the Innovation Award for package.... If you want to get a full essay, order it on our website:
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