Manzana Insurance Fruitvale

MANZANA INSURANCE: FRUITVALE BRANCH Monday, October27, 2008 This underwrite focuses on the problems that Manzana Insurance is presently lining in its business. The company is falling behind in direct performance compared to its competitors. It is for this causa crucial for Manzana to introduce a emergence of changes in its operating activities. Four questions that are cogitate to the master(prenominal) issues that the company is facing have been formulated in the get over and the answers to these questions must lead the way for Manzana in order to mischievous the gap on its competitors. Questions 1a How important is turnaround cadence ( draw from raw material) in this business? TAT is a actually important grammatical constituent of competition in the office indemnification market. The main reason for this is related to the structure of the outline in which the agents choose the companies products they rat to their customers. As competition in the redress business increased, insurance rates and commission schedules had amaze nearly identical among competitors. This resulted into a swift that agents started to direct clients to situation insures on the basis of do and not on the substance of commission they would receive for recommending a particular firms products. One measure, as mentioned in the case is the TAT.

When the TAT is similarly high, agents cannot serve their customers needs wellhead on the basis of prison term and will choose another(prenominal) companys product, resulting in a loss of gross revenue and profits. Besides this, the agents can specify fewer learns in the corresponding time and will advance less money. From the customers perspective, they ! need to get their insurance fast and efficiently. The more time between the customers inquiry and the delivery of the final policy, the less likely it becomes that the deal will be closed. 1bIs the TAT the only reason for the lose of competitiveness of Manzana? Regarding the operations function, companies make out on 4 product attributes; Quality, Price, Time and Variety. Related to the case...If you want to get a full essay, order it on our website: OrderEssay.net

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